The Case Study Method podcast

In The Case Study Method podcast, faculty of MacEwan University School of Business share their experiences of teaching and publishing Ivey business case studies. 

Under the leadership of Professor William Wei, MacEwan faculty members have published about 40 Ivey case studies, among which 26 of them are co-branded with Ivey, In this podcast, MacEwan faculty members reflect on what role teaching with cases plays in business education, discuss strategies for supporting our students’ learning with cases, and take a closer look at navigating writing and publishing processes. 

This is a result of a teaching excellence workshop Professor William Wei organized in the Winter semester 2020 and subsequent interviews carried out in the Spring/Summer semesters 2020. The interviews were facilitated and edited for clarity by Tatiana Kloster, MacEwan Library.

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